Smart Retail · Anti-Theft · People Counting · RFID · Thermal Imaging · Air Quality
Products

People Counting System

Gold-Pick people counting systems support AI 3D/2D people counters and infrared people counters with up to 99% accuracy, analyzing visitor counts, conversion rates and hot zones in real time to help retail, department stores and exhibitions optimize staffing and marketing.

People Counting

People Counting Systems: AI 3D Precision Footfall Analytics, the Best Solution for Store Management

Sensors run AI counting on site and send only data to the cloud — saving bandwidth, protecting privacy and turning footfall into business decisions.

Edge AI

AI Edge Computing

Our 2D and 3D people counters feature AI applications based on the edge computing concept of a distributed computing architecture.

Whether for big data or AI applications, all kinds of basic data are needed for analysis.

But collecting all data in the cloud for computation is not ideal: too much raw data means too much bandwidth and computing power consumed.

The edge computing concept, where devices perform basic computation and then deliver results so AI or big data systems can combine them more efficiently with other data for comprehensive analysis, is gaining ground.

Our 2D and 3D people counting sensors perform human recognition themselves, count customers entering and leaving, and output the resulting data. No additional analysis server or NVR is needed for people counting.

AI people counterRecognizes people and counts entries and exits on site
Sends data strings onlyNo video sent — low bandwidth, no privacy concerns
Cloud platform · BrowserView every store's footfall live on PC or phone
✓ No analysis server · No NVR

Low network traffic

Only data strings are output, not video images.

Security & privacy

Because the device outputs only data strings rather than images, sensitive data is avoided.

Higher reliability

If the cloud connection drops, the device keeps counting and storing data, then uploads it once the connection is restored.

Simpler architecture

Just a sensor with an internet connection lets you view footfall in a browser, with no need to buy an analysis server or NVR.

How to use the dataFour ways to use footfall data
01

Staff Scheduling

Predict peak hours and staff right

Digital people counting data is essential for business management.

More visitors mean more business opportunities.

But long checkout queues, or customers with product questions and no staff to help, only frustrate customers and gradually cost you business.

With people counting data, you can predict when and at which stores there will be more customers needing more staff.

Give customers the service they need, capture every potential customer and earn more profit.

02

Store Layout Planning

Put key products at the busiest entrances

For medium and large stores with multiple entrances, installing people counting systems at each entrance shows the traffic at each one and informs in-store layout. High-traffic areas can feature key products or promotional displays.

03

Business Insights

Footfall × sales reveals the real problem

Footfall data should also be assessed together with sales. If traffic is high but sales are poor, possible causes include a poor store layout, overpriced products, a mismatch between products and location (for example, selling traditional tea for seniors in trendy Ximending, or opening a bookstore in an industrial zone), or competition from other stores.

04

Environmental Adjustment

Adjust HVAC to occupancy — comfortable and energy-saving

Large stores in particular should install people counting systems and use the number of customers in store as a reference for environmental adjustments. When too many people are in the store, increase ventilation and cooling for a comfortable shopping space; when occupancy drops, reduce airflow and let the temperature rise to save costs.

Products

Product Overview

From AI 3D people counters and infrared counters to cloud analytics — choose by entrance conditions and analytics needs.

COMPARE3D Pro2S9 3DDS8 3DFM54 2DIRS-400
Technology3D stereo vision + AI3D smart video analytics3D stereo imaging + deep learning2D deep learningInfrared beam
Accuracy99%95%+———
InstallationCeiling 2.1–6.0 mCeiling · PoECeiling · indoor/outdoorCeiling · indoor/outdoorBeam across entrance · no wiring
Ingress ProtectionIP64—IP67・IK10IP67—
HighlightsStaff exclusion, repeat-visit detectionRepeat-entry filtering, staff detection, offline bufferingZone counts, queue management, low lightClear low-light imagingBattery powered, wireless receiver
FootfallCam3D AI

3D Pro2 People Counter

AI-Based 3D Stereo Vision People Counter

Visitor countVisitor countDemographic analysisDemographic analysisVisit durationVisit durationOutside trafficOutside trafficGroup countingGroup countingConversion rateConversion rate
  • Up to 99% accuracy.
  • Real-time people counting.
  • Excellent service life (MTBF 25 years).
  • 3D stereo vision technology and AI video analytics boost counting performance.
  • Built-in AI staff exclusion.
  • One lens fits different types of stores; supported ceiling height: 2.1m - 6.0m.
  • Ultra-wide coverage with a 160° dual fisheye lens for greater coverage.
  • 8 TOPS neural network processor, octa-core CPU and GPU.
  • AI-driven re-identification: feature analysis automatically identifies repeat store entries.
  • Excellent heat dissipation with a one-piece aluminum alloy housing.
  • IP64 protection rating.

AI-powered 3D stereo vision with 3x the coverage

Three times the coverage: a single device supports multiple applications — store footfall, entrance traffic and in-store customer engagement — and automatically detects staff. GDPR compliant, with privacy masking at the source.

99% accuracy in all environments

Powered by an 8 TOPS neural processing unit, an octa-core CPU and GPU, with frame rates up to 25 FPS. Supports CUDA and DeepStream, running 3D stereo vision, AI depth view and AI video analytics simultaneously, with 99% accuracy in blob detection and tracking.

One-tenth the cost, ten times the coverage

Pro2 is the core of your analytics infrastructure. In large stores it doubles as the master device, processing data from Pro1 units and CCTV cameras. With on-device processing, it effectively reduces bandwidth usage. Pro2 is ideal for large-scale deployments, delivering store-wide analytics at a fraction of the cost of traditional systems.

Awards

Best-selling people counter 2022–2024

2022 Best Seller2023 Best SellerTop 10 Data Analytics Solution Providers 2023Global Business Vitality Award2024 "Finding Talent" Goal Award
3D Pro2: the world's best-selling people counter

Smart AI environment learning

Determines daily opening and closing times based on store lighting or shutter status.

Determines daily opening and closing times based on store lighting or shutter status.

3D imaging analysis detects whether the device is obstructed by overhead decorations.

3D imaging analysis detects whether the device is obstructed by overhead decorations.

Detects "extra" objects in walking paths caused by changes in product displays or store fixtures.

Detects "extra" objects in walking paths caused by changes in product displays or store fixtures.

Distinguishes staff from visitors for more realistic sales conversion based on actual footfall.

Distinguishes staff from visitors for more realistic sales conversion based on actual footfall.

Continuously learns from its environment and triggers an alert when a "global shift" is detected.

Continuously learns from its environment and triggers an alert when a "global shift" is detected.

AI algorithms detect environmental changes and send alerts.

AI algorithms detect environmental changes and send alerts.

Deployment scenarios: from standalone people counter to system hub

Whether you are opening a new store and planning to install a people counting system, or already have Pro2 people counters and want to expand into in-store analytics but worry about the IT hassle of reusing your CCTV system, we have a solution for you.

Small storesEntrance counting

Deploy 1–3 devices

A standalone people counter at the entrance to count visitors.

Small stores
Medium storesEntrance + in-store analytics

Deploy 3–5 devices

Doubles as the master device for unified control of in-store people counters and cameras, enabling in-store tracking.

Medium stores
Large venuesEntrance + wide-area tracking

Deploy more than 5 devices

Extend coverage with Pro1 and existing CCTV for comprehensive wide-area tracking.

Large venues
Cloud AnalyticsCloud software

V9 Unified Data Management Platform

A unified data management platform for people counters and IoT devices

V9 cloud software
  • 60+ report templates with a custom builder
  • Automated email scheduler for stakeholders
  • People counter health-check monitoring
  • Multi-level user access management
  • Multilingual interface
  • Data integration

Unified data management software with no data lock-in.

V9 is a comprehensive IoT management platform designed to centrally manage data from a wide range of people counters and IoT devices. This unified system uses advanced AI models to process and analyze data, helping businesses make informed decisions and take proactive action. By consolidating real-time data into a single platform, V9 helps businesses optimize operations, enhance customer experience and improve efficiency across multiple touchpoints, delivering actionable insights to improve performance.

Unified IoT management platform with AI insights

Manage your devices

Comprehensive IT device management, including diagnostics, site configuration and accuracy tuning. It also supports regular audits to ensure optimal device performance and reliability.

V9 - Workflows tailored to your business needs

Data Analytics

Every industry has its own set of best-practice workflows and dashboards, proven to help businesses improve their operational competitiveness.

Footfall monitoring - Retail storesPeople counting camera - Shopping mallsPeople monitoring camera - Office buildingsPeople counting camera - Smart citiesPeople monitor - LibrariesPeople counting camera - Smart restroomsPeople monitoring - Museums
People monitoring - Data analytics

Enterprise-grade software

V9 complies with all of your company's security and governance policies, such as backup, disaster recovery, SSO, MFA, GDPR and data integrity audits.

V9 - Enterprise-grade software

Legacy system support: seamless integration with existing infrastructure

The V9™ software platform uses an open architecture that integrates seamlessly with your existing systems and with data from various third-party people counting vendors. Whether you use Brickstream, Irisys, Xovis, V-Count or another vendor, our software easily supports and integrates data from multiple sources, giving you a comprehensive, unified view of footfall data.

People counting system - Legacy system support

Integration with other business metrics

In-store analytics data, such as footfall by zone, number of engaged customers and dwell time, provides valuable insights. Combined with Pro2 metrics such as footfall, dwell time and outside traffic, retailers gain a comprehensive view of the data analytics that matter to every business.

Centroid - Integration with other business metrics

Footfall analytics for every need

Suitable for large and small deployments, tailored to 50 different industries and designed to meet the needs of every type of user.

Icon - Footfall reportIcon - Potential footfallIcon - Mall marketing ROI trackerIcon - Marketing ROI appIcon - Checkout managerIcon - Staff schedulingIcon - Space booking analytics
Footfall - Footfall analytics for every need

Choose the pricing plan that fits your business needs

Core

V9 Core

For companies that need basic people counting data management and visualization.

Features you'll love:
  • Visitor count (in/out)
  • Visitor count (children/adults)
  • Outside traffic
  • Capture rate
  • Dwell time
  • Returning customers
  • Actual occupancy
  • Group count
Enterprise

V9 Enterprise

Unlock premium content and extend your V9 system with more powerful analytics tools and AI features.

Everything in Basic, plus:
  • AI models — prescriptive models for operational optimization
  • Big data — demographic maps, weather, retail indices
  • Predictive analytics and recommendations
  • Business best-practice workflow templates

Explore more features

Proactive health-check monitoringAutomatic system alerts to keep data running smoothly.
Data integrationIntuitive interface that integrates with any third-party data platform
Analytics hubData exploration tools — pivot grids, entity comparison and more.
User access managementSupports multi-level user access, plus single sign-on and Active Directory
Report schedulerAutomatically sends reports to different stakeholders.
MultilingualMore than 15 language options for users in different countries
3D Counter3D

S9 3D People Counter

S9 3D People Counter
  • Based on intelligent video analytics, tracks movement trajectories.
  • Recognizes multiple people simultaneously with over 95% accuracy and strong anti-interference.
  • Bidirectional counting at multiple points (in and out recognized simultaneously).
  • Excludes repeat entries and exits.
  • Height, shopping cart and shopping unit detection to filter out redundant data.
  • PoE powered for easy installation.
  • Collects and transmits data without additional in-store equipment.
  • Stores 88 days of data on the unit, with resume-upload after network outages.
  • Data is uploaded to a cloud platform and can be viewed on the web.
  • Device parameters and firmware upgrades can be managed via the cloud platform.
  • Data is transmitted in XML format, not video, keeping traffic low.
Excludes repeat entries/exits
Excludes repeat entries/exits
Privacy and trajectories
Privacy and trajectories
Staff/customer distinction
Staff/customer distinction
FLIR Occupancy

The new normal: keeping social distance through occupancy control

Uses the FLIR occupancy system: serverless and quick to set up.

Occupancy counting and people counting have long provided retail venues with valuable data on footfall and consumer behavior. Now the technology has become an important tool to help businesses prevent overcrowding,

using customer-facing displays to remind people of occupancy limits and when a space is full, helping comply with COVID-19 regulations while saving staff time and easing customer concerns.

Click here for more details
FLIR occupancy display
FLIR occupancy display
FLIR mobile occupancy display
FLIR mobile occupancy display
3D Stereo3D stereo

DS8 3D People Counter

DS8 exterior
DS8 exterior
DS8 live view
DS8 live view
  • Deep learning algorithms accurately identify people and vehicles. In restricted areas (such as pedestrian and vehicle zones), smart detection by target type greatly reduces false alarms.
  • Deep learning algorithms track and process moving human targets for accurate counts of people entering, leaving and within an area. Working with the management platform, it outputs reports that meet your requirements.
  • Advanced stereo imaging and deep learning algorithms accurately identify human targets and count people in an area in real time, and can judge depth/height to set exclusion limits.
  • Advanced image processing and deep learning algorithms count people in selected areas in real time for queue management, supporting multiple polygonal zones.
  • Delivers clear black-and-white video in low-light environments (such as aquariums, nightclubs, planetariums and bars). Even in ultra-low light, the technology ensures good image quality.
  • Having passed rigorous IP67 dust and immersion tests and IK10 impact testing (the housing withstands 20 J of impact energy), it can be installed outdoors
2D Counter2D

FM54 2D People Counter

FM54 exterior
FM54 exterior
FM54 live view
FM54 live view
FM54 people counting diagram
FM54 people counting diagram
  • Deep learning algorithms accurately identify people and vehicles. In restricted areas (such as pedestrian and vehicle zones), smart detection by target type greatly reduces false alarms.
  • Deep learning algorithms track and process moving human targets for accurate counts of people entering, leaving and within an area. Working with the management platform, it outputs reports that meet your requirements.
  • The camera easily adapts to the scene, producing high-quality images that reveal fine target details.
  • Having passed rigorous IP67 dust and immersion tests, it can be installed outdoors
  • Delivers clear black-and-white video in low-light environments (such as aquariums, nightclubs, planetariums and bars). Even in ultra-low light, the technology ensures good image quality.
Footfall WebPlatform

People Counting Website P3

Gold-Pick footfall website: live multi-store monitoring, reports and alerts on PC and mobile.

  • Displays entries, exits and current occupancy.
  • Full-screen monitoring.
  • Announcement broadcasts.
  • Store rankings, sortable high-to-low or low-to-high.
  • Footfall analysis and comparison across stores.
  • Supports daily, monthly and annual reports.
  • Peak display.
  • Supports two different chart types.
  • Exports to text and Excel files.
  • Single-store lookup.
  • Integrates data from the company's different people counting hardware.
  • Displays entries, exits and occupancy by individual entrance.
  • Weather analysis display.
  • Tiered management.
  • Store information lookup.
  • Device fault and offline notifications (power loss, network loss, device damage).
  • Footfall anomaly notifications (crowd surges, drops in traffic, system accuracy self-check).
  • The system software updates its interface automatically from time to time.
InfraredInfrared

IRS-400 infrared people counter + IRS-900 wireless data receiver

No wiring required, automatic counting, simple installation, highly scalable.

IRS900 standalone software introduction video

People counters
People counters
Visitor counter
Visitor counter
  • Battery life of 7–12 months or more depending on the battery; batteries are replaceable.
  • Anti-shake and hand-wave filtering (hands or feet passing through won't trigger false counts).
  • Indoor effective detection door width up to 10 m.
  • Infrared beam range up to 10 m, and over 6 m even through two layers of glass, suitable for most storefronts.
  • Effective sensing range of up to 4–5 m for outdoor installation.
  • Special DSP infrared carrier encoding technology counts footfall without interference from natural light.
  • Automatically determines entries and exits and counts them separately.
  • LED indicator keeps flashing when the infrared beam is blocked or misaligned.
  • Runs on standard AA carbon-zinc batteries for 1–2 months of standby time.
  • Up to 120 groups after encoding (when used with the wireless data receiver).
  • Transmits footfall data to the wireless data receiver (requires the IRS900R/IRS910R receiver).
  • Can be set to transmit data to the wireless receiver as often as every 5 minutes.
  • If the wireless receiver loses power, it stores one day of footfall data and automatically transmits it once reconnected.
  • Entries and exits are counted separately and displayed automatically without pressing buttons.
  • Daily maximum count: up to 999,999 entries and exits each.
  • Smart sleep power management extends battery runtime and life.
People Counting System
People Counting System
Visitor counting system
Visitor counting system
Footfall counting system
Footfall counting system

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IRS-400 / IRS-900 Infrared People Counters

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